LIVERPOOL FC 360 DEGREE LIVE STREAM
22nd July 2016
Liverpool Football club will screen their live football match against Huddersfield tonight with a 360-degree view on YouTube. This is a first for English top flight football, however it is but a footnote in the new wave of immersive sporting experiences that we are growing accustomed to. With instances such as this year’s Champions League final streamed as a Snapchat Live Story and Wimbledon streamed live via Twitter – traditional broadcasters have seen their competitor expand to now feature social platforms. We are in the age where people are in complete control of how they consume content and social platforms are evolving to satisfy this behaviour. Watch this space, as this is an exciting time for immersive content innovation.