RED BULL DOING SOMETHING COOL…AGAIN
Yes, we’re ignoring the Trump in the room. Instead, let’s talk about this amazing video from Red Bull. If there is a formula to successful video content (there isn’t), Red Bull is the crazy scientist trying to discover it with bonkers experiments. It’s a simple idea at its core really – how can we combine a load of absolutely amazing, extreme things and film it somewhere beautiful? Easy – let’s make a surfing zip-line base jump video in the mountains. Bosh.
It’s not new, but with weeks like this one, it’s very, very welcome.