Facebook makes exporting data a breeze
What is it?
Facebook has (FINALLY) made it easier for users to export data to Excel from multiple accounts in Ads Manager.
What does it do?
As well as making it quicker and easier, it’s been designed to simplify data exports and campaign reporting, as advertisers can now run a single report to download from multiple ad accounts all within Excel. It can also be updated/refreshed every 15 mins to ensure it’s up to date.
Is it a game-changer?
This is pretty game changing for Facebook as to date exporting data has proved to be very difficult. Having the capability to dissect data from social platforms is now more important than ever. It has been a long time coming and not revolutionary, but it is a good step in the right direction.