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DAILY DIGITAL EDIT – 31.01.2018

The Daily Digital News Edit, bringing you the top 3 digital news stories of the day.

 Mashable and eBay team up for launch of shoppable images pilot 

This new, mobile-optimised shopping experience will combine Mashable’s expert recommendations with the consumer discovery power of eBay; allowing Mashable’s audience to use eBay to shop, browse and purchase products matching those featured on Mashable – all without ever leaving the Mashable site.

Read more here.

*This mobile-first, shoppable experience points to a growing trend amongst retailers of using technology to create a seamless, fuss-free user experience – they are increasingly adopting a convenience first approach. eBay seems to be followings other shopping sites such as Amazon who have already forged partnerships providing customers with a convenient shopping process.*

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Alexa now lets you send SMS messages, but you’ll need an Android phone 

Amazon is launching a new messaging feature for Alexa devices that will allow users to send texts to your friends and other contacts using your voice. Customers can now ask Alexa to send a message to a specific contact, and Alexa will figure out how to send it – using either the Alexa messaging system, or by sending it as an SMS. Previous capabilities were limited to sending messages to others users who had their own Alexa device.

Read more here. 

*The new functionality is the latest move by Amazon to get users integrated with their Alexa and the Echo devices before you have a chance to take notice of similar alternatives.*

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 Instagram is finally adding a scheduling feature, sort of

Instagram is now allowing business profiles to schedule posts. Currently, the feature only works for photos, not videos, and it’s only available through third-party social management tools for (e.g. HootSuite, Sprout Social, or any one of the companies working as a Facebook Marketing Partner or Instagram Partner).

Read more here. 

 *Whilst this move makes sense for businesses, it seems social media platforms are moving away from real-time sharing (e.g. the ability to share content older than 24 hours old on Stories, Snapchat removing the white border from content uploaded from camera rolls).*

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