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Advertisers threaten to withdraw from Facebook following Cambridge Analytica breach – 22.03.18

Facebook warned ‘enough is enough’ by advertisers

 Advertisers are telling Facebook that ‘enough is enough’ following the Cambridge Analytica data breach. ISBA, which represents major UK advertisers, is due to meet Facebook this week. If it fails to provide assurances about the security of users’ data, advertisers may decide to withdraw their advertising spend on the platform.

Read more here.  

*Facebook’s response (or lack of) to the Cambridge Analytica breach has placed it under intense scrutiny from both the public and now advertisers. Will the threat of withdrawal from the platform by advertisers be enough to get the platform to admit its fault in the matter? * 

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Instagram users can now add hashtag and profile links to their bios

Biographies on Instagram profiles have become a lot more useful with the addition of hashtag and profile links. Instagram said in a blog post that users can now tap Edit Profile and go to their bio sections to take advantage of the new features.

Read more here. 

* Earlier this year, Instagram began allowing users to follow hashtags; this update appears to build on that hashtag focus. * 

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YouTube updates its policies on videos featuring guns

YouTube is cracking down on content that features guns. The video site will no longer allow content that ‘intends to sell firearms or certain firearms accessories through direct sales or links to sites that sell these items.’

Read more here.  

* YouTube has placed greater restrictions on content in the past year, this is the most recent. ’The question remains however: should this have been brought in earlier? This change seems to have come about only as a direct response to the Parkland shooting.*

 

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