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Sonos to temporarily pull ads from Facebook, Google and Twitter following Cambridge Analytica scandal – 26.03.18

Sonos to temporarily pull ads from Facebook, Google, Instagram and Twitter

 Sonos has announced it will also be pulling ads, but not just from Facebook. For one week, starting today, the company will pull all advertising from Facebook, Instagram, Google and Twitter and will donate the money it would have spent on ads to RightsCon – an Access Now event that brings together tech companies and activists to discuss digital rights issues.

Read more here.

*Whilst many companies have threatened to withdraw advertising on the platform, it seems that Sonos is actually taking action. It will be interesting to see if other companies follow suit, and if so, what the effect on Facebook will be.*

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Voice-enabled ‘digital assistant’ boards newest generation of cruise ship 

Inspired by home digital assistant devices like Alexa and Google Home, the technology, called MSC for Me, will allow guests in their cabins to voice their questions into thin air and receive an immediate response, no looking for ship brochures or smartphones necessary.

Read more here. 


*The feature has been touted as an industry first. Will incorporating new technology help cruise companies attract and engage with younger audiences?*

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Elon Musk pulls Tesla and SpaceX from Facebook 

Entrepreneur Elon Musk has had the official Facebook pages for his Tesla and SpaceX companies deleted. Mr Musk had poked fun at speaker brand Sonos after it said it would suspend advertising on Facebook for one week. His followers challenged him to have his own companies’ pages deleted, which he did within minutes.

Read more here.

*Musk’s actions come on the heels of a particularly bad week for the social media company. Whilst it seems that Musk is taking anti-Facebook stance, SpaceX and Tesla are still active on Instagram, which is owned by Facebook; suggesting that he is not yet ready to fully turn his back on the social media company.*

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