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Facebook’s Messenger Kids’ app gains a ‘sleep mode’ – 30.04.2018

Facebook’s Messenger Kids’ app gains a ‘sleep mode’

Messenger Kids is gaining a new feature, “sleep mode,” aimed at giving parents the ability to turn the app off at designated times. The idea is that parents and children will talk about when it’s appropriate to send messages to friends and family, and when it’s time for other activities – like homework or bedtime, for example.

Read more here.

* The app has not been without controversy. Will introducing features such as this help silence critics of the app who argue that children should not be active on social?*

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 Mercedes-Benz launches dealership VR, AR apps, continuing digitalisation of sales experience

Prospective customers at Mercedes-Benz dealerships in Germany can now experience a car in real-time in different configurations: a drive or ride via virtual reality goggles is on offer as part of the sales experience.

Read more here.

*More and more brands are incorporating VR into their sales experience, particularly those selling high-price ticket items. Introducing more digital elements into their offering may help Mercedes attract a younger, more tech-savvy demographic of buyers. *

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Twitter will now highlight news stories shared by your network

 Twitter will now highlight news stories tweeted by people in your network and display the tweets mentioning the story beneath the link.

Read more here. 

* For the past couple of years, Twitter has worked to position itself as news platform rather than simply a micro-blogging platform, Features such as this only help to make it a destination for breaking news stories by curating tweets related to current events and major news stories.*

 

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