Wilkinson Sword x Splendid Communications

Big news: We’ve been appointed the strategic social and content agency for Wilkinson Sword, the home of shaving products for men.

The entire Splendid team worked hard to win this competitive, four-way pitch. Thank you all!

With our People-First Creativity™ approach, we’re going to transfer male shaving from routine to ritual by identifying a cultural point of view. This way, the brand can connect and engage with its audience in a way that demonstrates an understanding of the real lives they lead.

We are all very excited to work with one of the biggest shaving brands around. Now, time to get to work!

Follow @wilkinsonswordmenuk on Instagram and show us your #beard!