Harvester x Splendid Communications
It’s time to ring our bell again! After a competitive pitch, Splendid has been appointed by Mitchells and Butlers’ family-friendly restaurant brand, Harvester, as its strategic social and content agency.
Of course, we applied our trademark People-First Creativity™ approach to the process, and developed a point of view that will enable Harvester to create content and conversations in a broader, more cultural way rather just focusing on food.
Clare Waine, Marketing Manager at Harvester, said that we “developed a creative social platform with a fresh approach to make Harvester more culturally relevant, memorable, and front of mind for new and existing customers. It was definitely one of the most exciting pitches we’ve ever seen!”
At Splendid, we know how important is is to create content that resonates with the public on a real level, while still retaining the brand’s identity. We don’t think that food, eating out (and social media) should be taken too seriously, so we’re delighted to work with a fresh-thinking brand like Harvester that wants to have fun with its customers through the content it shares.
Follow @harvesteruk on Instagram and Twitter to keep up!