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Lombok quake: Facebook ‘regrets’ earthquake balloons – 09.08.2018

Lombok quake: Facebook ‘regrets’ earthquake balloons

On Sunday, a 6.9 magnitude earthquake struck the island of Lombok, killing more than 130 people. Many Indonesian speakers wrote messages using the word “selamat”, which can mean “unhurt” or “congratulations” depending on the context. But doing so triggered an animation of balloons and confetti. The platform has now apologised for this mishap and has stated that it ‘regrets’ the decision.

Read more here. 

 *Whilst AI and machine learning continues to make many previously-human directed processes easier, this recent mishap indicates that human direction is far from being made totally redundant. *

 

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 Seahawks and Mariners fans can buy concessions with their fingerprints

 Sports fans in Seattle now have the option of using the biometric services offered by Clear to enter stadiums, buy concessions and verify their age for alcohol purchases. Seahawks and Sounders FC fans will be able to use their fingerprints to get through security lines and to make purchases at certain concession stands at CenturyLink Field.

Read more here.  

*This marks the first time in the US that biometric data has been approved to replace both IDs for age verification and credit cards for purchases. If this technology is picked up widely, then this could potentially solve the age-old issue of fake IDs.*

 

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Vending machine rewards customers with health drink if they Learn Japanese

 Japanese health drink retailer Yakult has come up with an interactive way for its audience to get to know the brand: installing a vending machine capable of teaching quick Japanese phrases in exchange for a free drink.

Read more here. 

*This is a fun and interactive way of engaging potential customers. By incorporating Japanese into the experience, Yakult is able to remain authentic to its brand heritage whilst also taking the initiative from a novelty experience alone to one that also educates.*

 

 

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