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Restaurant goers can reserve their table through Instagram – 10.08.2018

 Restaurant goers can reserve their table through Instagram

 Not only can people post an envy-inducing photograph of their food on Instagram, now they can even book their seat at a restaurant table through the app. This feature is the result of a partnership with Quandoo, a restaurant reservation platform.

Read more here. 

 * This tool has come around as Instagram continues to roll out more business-focused tools as the network’s business numbers continue to grow. Instagram says that 200 million daily active users head to a business profile every day. In December, the platform reached 25 million businesses with profiles on the network.*

 

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 Facebook’s app is now the third-most popular browser in the U.S.

 Facebook’s app is now the third-most popular browser in the United States, according to new data. The study, from analytics company Mixpanel, shows that Facebook’s mobile app is the now one of the top mobile browsers in the U.S., accounting for 7.63 percent of mobile browser traffic in the country.

Read more here. 

* The fact that Facebook comes in at a (relatively distant) third place may not seem like a huge deal on its face. We’ve long known that Facebook’s News Feed is one of the biggest traffic sources for publishers of all stripes. But Facebook isn’t in business of running a browser. Though its app has long had an in-app browser, it’s a means to an end — a way for Facebook to distribute content more efficiently. The fact is, Facebook remains massively influential, regardless of privacy scandals or News Feed changes.*

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 Snapchat photo filters linked to rise in cosmetic surgery requests

 The trend, labelled ‘Snapchat dysmorphia’, suggests some people are experiencing a worrying blur between reality and social media. Plastic surgeons are reporting that patients are coming to them with selfies of themselves edited using the filters on. 

Read more here.

  *This is the latest in a slew of recent studies that suggest young people are finding it increasingly difficult to distinguish between real life and social media, and that it is having a negative impact on their wellbeing. It will be interesting to see whether the introduction of time-limiting apps on the major channels work to combat this.*

 

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