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Google’s new tool ‘Touring Bird’ is a traveller’s dream 10.09.2018

Google’s new tool ‘Touring Bird’ is a traveller’s dream

  The tool is a website designed for mobile that lists tours, attractions, and activities to do in popular travel destinations. You can filter by price from zero to over $500, time of day, duration, and even by cancellation policies.

Read more here. 

* Touring Bird is the latest effort by Google to smooth out the trip-planning process for travellers. Besides ongoing moves to build more travel services into mobile search, the web giant has also rolled out Google Destinations and Google Trips. And, of course, there’s the ever-useful Maps, Earth, and Street View tools that allow for even greater planning.* 

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 Instagram brings new Superzoom variations to Stories

 Instagram has introduced some new Superzoom variations that can be used in Stories on the platform. The new variations include: Oh No!, Paparazzi, Beats, TV Program, Bounce, and many more.

Read more here. 

*This upgraded version of the old feature is a gold mine to experiment with more variants of this feature and make the Story much more innovative and interesting. It seems that Instagram is spending more time improving and elevating existing features, which have already proved to be popular, rather than spending all their time on new features – perhaps other platforms (Facebook Stories?!) need to take note.*

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 M&S Food launches its ‘biggest ever social media campaign’ starring celebrity taste tasters

 M&S Food has kicked off a year-long social media campaign which will see TV stars Amanda Holden, Rochelle Humes, Paddy McGuinness and Emma Willis taste test its new products each month. The first episode is available to watch on Instagram TV, YouTube and Facebook.

Read more here. 

 * The ‘What’s New at M&S’ campaign marks the first time the brand has used dedicated social-first video content in its food marketing. It is also looking to leverage the TV stars’ own social media reach of over nine million followers by giving them videos to share on their own platforms.*

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