Menu×

YouTube and Eventbrite team up to sell concert tickets underneath music videos – 22.10.18

YouTube and Eventbrite team up to sell concert tickets underneath music videos

With this new partnership, a button will now be positioned underneath music videos on official Artist Channels. From there, fans will be able to buy tickets directly through Eventbrite. The service is already live for some artists (like Post Malone, Ariana Grande, and Drake) and YouTube will continue to add more artists and venues over the coming weeks.

Read more here.

*This is not the first time YouTube has partnered with a ticketing company. In fact, YouTube was already providing a similar retail experience through Ticketmaster. With the addition of Eventbrite as a partner, YouTube now covers more than 70% of the Us ticketing market for musical performances.*

———————

New ‘Dark Ads’ pro-Brexit Facebook campaign may have reached over 10M people, say researchers

A major new campaign of disinformation around Brexit, designed to stir up U.K. ‘Leave’ voters, and distributed via Facebook,  may have reached over 10 million people in the U.K., according to new research. The source of the campaign is so far unknown, and will be embarrassing to Facebook, which only this week claimed it was clamping down on “dark” political advertising on its platform.

Read more here.

*TechCrunch’s own research into the domain reveals that the domain owner has made every possible attempt to remain anonymous. Even before GDPR came in, the domain owners had paid to hide its ownership on GoDaddy,  where it is registered. The site is using standard GoDaddy shared hosting to blend in with 400+ websites using the same IP address.*

———————

Facebook cracks down on low-quality advertising

Facebook is cracking down on low-quality ads by reducing distribution or disapproving them altogether. These include clickbait ads or ads that direct people to unexpected content or create bad experiences for them.

Read more here.

*Facebook wants ads on its platform to align with its goal of creating meaningful connections between people and businesses. As such, low-quality disruptive ads like the ones including clickbait, those that direct people to unexpected content or others that create bad experiences are now in Facebook‘s crosshairs as it tries to limit the phenomenon.*