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Amazon Alexa crashed on Christmas Day – 02.01.19

 Amazon Alexa crashed on Christmas Day

Amazon Echos and other Alexa-enabled devices were so popular as gifts this festive season that Amazon’s systems experienced an outage in Europe, leaving many owners unable to use the virtual assistant.

Read more here. 

* Amazon’s Alexa-enabled smart speakers are currently the most popular such devices on the market, and it seems they got even more popular this Christmas. Do outages like this suggest that too many people are ‘Asking Alexa’ for advice, and how will the company handle such surges in popularity?*

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New Snapchat study reveals how Millennials shop 

 Millennials are the new power customers. The latest study commissioned by Snapchat looks into what triggers them, how they like to pay and what they are more likely to spend on.

Read more here. 

*  Snapchat has taken steps to boost its ecommerce offering in the last year with features such as Adidas’ exclusive Falcon launch. Research like this suggests that this is likely to continue into 2019, with an even more specific target in mind – Millennial users of the platform.*

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Tell Google Assistant to ‘make a donation’ and it will

Google Assistant has quietly introduced support for donations, whether it’s through your phone or a smart speaker like the Home Hub. Ask Google to “make a donation” in the US and it’ll let you pick a monetary amount and charity (from a group of recommended organisations).

Read more here.

*Google Assistant isn’t the only AI-powered virtual assistant capable of making donations. Amazon gave its Alexa app the same feature in April 2018. Now that both Amazon and Google have streamlined the donation process, supporting your favourite charities is only a voice command away.*