Menu×

Android #andproud

THE CHALLENGE To engage influencers to take part in the #andproud digital parade for Pride as part of the “Be together. Not the same” Android campaign. PEOPLE-FIRST INSIGHT Like regular people, celebrities and influencers love to share images that are unique to them and say something about who they are. THE STORY We created personalised…

Love 0

The AA Pride Sponsorship

THE CHALLENGE We were challenged to create a series of assets that can be used across social platforms and on the content hub to support The AA’s Pride in London sponsorship PEOPLE-FIRST INSIGHT Pride is a fun event and the people who attend will engage with a light-hearted campaign more so than the usually serious…

Love 0

We got tails wagging for the AA

THE CHALLENGE  Drive visibility and engagement with AA’s Freedom Seeker audience during the key driving weekends of the May Bank Holidays.   PEOPLE-FIRST INSIGHT Dogs are apart of the family and pile in the car alongside everyone else.  Making sure dogs are comfortable and happy in the cramped car is important for drivers.   THE…

Love 0

WE GOT AA PATROLS TELLING STORIES

The challenge Every year, The AA celebrates a member of staff who embodies their key principle of ‘fixing the person before they fix the car’ by naming them Patrol Of The Year. To follow on from the success of previous Patrol of the Year campaigns, The AA wanted (for the first time!)  to use this…

Love 0

WE TOOK SHOWCASE TO THE OSCARS

THE CHALLENGE Drive conversation around Showcase Cinemas during the Oscars ceremony PEOPLE FIRST INSIGHT The Oscars is a highlight in the diary for film and lifestyle fans who wish they could be part of it THE STORY We handpicked 10 lifestyle influencers and offered them the chance to take part in a game of Showcase…

Love 0

We got drivers back on the road stress free

A consumer PR campaign for the AA THE CHALLENGE Deliver a consumer PR campaign to reinforce the AA’s promise to go the extra mile for members and get them back on the road after a motoring setback, feeling like nothing happened and having peace of mind. PEOPLE FIRST INSIGHT When a vehicle breaks down, panic…

Love 0