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WE SHOWED THE WORLD THAT SIZE MATTERS… WHEN IT COMES TO SNACKS

The Challenge  Our brief was to drive awareness and consideration to trial the new Wotsits Giants on their national roll out, amplifying the big idea ‘Size Matters when it comes to snacks’.   People-First Insight  It is universally acknowledged that when it comes to most things in life… size matters. We took this playful tongue in cheek insight…

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