Splendid Sydney Launches Lovable Jen Hawkins Campaign

Splendid AU wrapped up a whirlwind media relations campaign with Jennifer Hawkins, for the new range of ice cream-inspired lingerie for Lovable. The campaign generated blanket media coverage around the country and cemented Splendid’s ability to deliver an inspired and original campaign in a matter of weeks.

Marmite Party Politics

Splendid GB helped Marmite capitalise on the build-up to the UK General Election by holding an election of its own…between "The Love Party" and "The Hate Party". We assembled an official group of ‘Cabinet Ministers’, who co-created organic non-ad content to generate buzz and spread the message through mutiple social media platforms, generating a mammoth digital PR case study involving bloggers, influencers fans, anti-fans and artists from all walks of life!

Splendid Sydney Loves Sounds!

In June 2010 Splendid Sydney donned their dance shoes and glow sticks as the national publicists’ for the 7th annual We Love Sounds, Australasia’s premier winter music festival. Offering everything from celebrated underground cool-cats such as The Revenge, to stars such as Underworld, this electro-charged festival saw the Splendid team managing the press for no less than 20 acts performing over two states and two countries. Highlights undoubtedly included; hanging with flying Dutchman and Ibiza favourite himself, Laidback Luke, as he dropped a few tunes at one of the most influential radio stations in Australia Triple J; stupidly cool producer, Steve Aoki, performing one of his infamous stage dives up close and personal; and of course, electro super group Underworld performing the dance anthem Born Slippy. Unforgettable.

Animatronics? Bring on Smirnoff Kreatures

As part of the second year of Smirnoff Creative Grants – an initiative which discovers, supports and awards those who create unforgettable nightlife experiences, Splendid Communications worked with promoters and animatronics experts, The InteraKT collective, to produce and amplify Kreatures, at London’s Corsica Studios. The result? A one-of-a-kind fusion of cutting edge electronic music with extraordinary animatronics and audio visual displays to the tune of some seriously dark dubstep!

M.A.C at Rosemount Australian Fashion Week

To celebrate 15 years of Australian Fashion Week, M.A.C hosted the opening night event with an intimate dinner for 100 fashion and media guests. Our challenge was to create a memorable dining experience in honor of Australian designers. We delivered a five-course meal within a studio space that had been entirely wrapped in white paper, courtesy of Australian paper engineer Benja Harney. The inspiration for the décor was a feature installation by New York designer, Zaldy, who had created 10 one-of-a-kind paper dresses.

The Ketel One House in Melbourne

A team of Melbourne’s leading design creative's collaborated to create a space that reflects the sophistication, authenticity and craftsmanship of Ketel One vodka. With a design team led by Lou Weis, an independent creative director who has a passion for collaborating with designers and artists on large scale environments, Ketel One House celebrated the ultimate in Melbourne craftsmanship.

Rob da Bank and Smirnoff Creative Grants

Splendid encourages budding promoters to apply for a Smirnoff Creative Grant by telling the inspiring story of Rob da Bank. Check out the video here to see his rise from tea boy at a music magazine to Bestival founder and extraordinaire.

giffgaff Launches to the World

Splendid launches giffgaff, the new people-powered, web-based, mobile network from O2. The public were tasked to get involved with the youvertising launch campaign, using a special digital Tool Hire shop, and the likes of Captain Stress Relief, The Gimp and Karaoke Busker…

Kickers Lego Launch

Splendid helps put the fun back in to kids footwear with the launch of Kickers new collaboration with iconic children’s brand LEGO. Coverage has been nothing short of Splendid with pieces appearing in the Daily Mirror, Times Magazine, and The Sunday Times Style

Smirnoff Creative Grants

Splendid launches the second year of the Smirnoff Creative Grants (formerly Night Vision) initiative with four unique experiences across the capital: White Wedding, The Girlcore Glitter Ball, Avantgarden and Rock a Hula! Another four grants of £5k are available via facebook.com/SmirnoffGB.

Arthur’s Day: Guinness Marks 250th Anniversary

Splendid generates blanket media coverage for the Arthur’s Day celebrations in Dublin. A host of celebrities and music acts including Cat Deeley, Kasabian, Tom Jones, Estelle, Dizzee Rascal, Kelly Rowland and Paolo Nutini raised a pint of the black stuff to toast the birth of Guinness.

Smirnoff Flavours

Splendid unveiled 5 ice sculptures simultaneously across 5 cities across the UK to celebrate the launch of two new flavours of vodka, Lime Smirnoff and Green Apple Smirnoff

MAC Style Black & Makeup Art Cosmetics

Splendid Australia hosts two gatherings of a different kind to unveil MAC’s new collections for spring - Style Black and Make-Up Art Cosmetics. The art and music worlds collide for a night of live body painting, punk rock and plenty of guyliner.

Blossom Hill Cheeries

Splendid encourages the nation to join the Blossom Hill Cheeries in the first ever tennis victory dance, spurring British players on at this year’s Wimbledon. Check out the video here to see the girls getting the crowd excited down at Wimbledon

Smirnoff Black Screenings

Splendid launches Smirnoff Black Screenings and brings some gentlemanly sophistication to the heart of Chelsea, with weekly film screenings featuring Hollywood’s most debonair modern gentlemen actors

Lucozade Energy Challenges

Splendid recruited social media guru James Whatley to report back on the Lucozade Energy Challenges, a series five unforgettable challenges that are taking place across the globe

Smirnoff & Man Utd: Spirit of Champions

To celebrate Manchester United’s double winning season and the partnership with the world’s No.1 spirit brand SMIRNOFF® vodka, legendary DJ Tiësto has been invited to create a special one-off remix of a classic dance anthem - Good Life (Tiësto SMIRNOFF Remix) by Kevin Saunderson, featuring Inner City. Check out www.thespiritofchampions.com

Smirnoff: ‘I was there’

Splendid brings the new Smirnoff ad campaign 'Be There' to life by capturing real stories about one-of-a-kind experiences. Watch real people talking about their most memorable moments, cut as a single epic tale, at www.smirnoff.com.

Smirnoff Black Modern Gentleman Masterclasses

Splendid gives London’s stylish men-about-town the chance to brush up on their skills with The Smirnoff Black Modern Gentleman Masterclasses at sketch: a series of evening events featuring expert advice on sharp dressing, masculine grooming and making classic cocktails

Smirnoff Night Vision presents: 3D Disco Goes 360

Splendid sported 3D specs at the launch of the world’s first 3D Disco in a fully immersive 360 degree environment. Novak, the promoters behind the concept were awarded a £10k bursary through the Smirnoff Night Vision initiative to turn their idea in to a reality. Catch them again at this year’s Glastonbury or check out the video here

Marmite and Tuffers launch cricket anthem ‘The Ashes Song’

Splendid enlisted the help of Phil Tufnell to release ‘The Ashes Song’ by Tuffers and the Wooden Urns to celebrate the release of Marston’s Pedigree Marmite and sledge the Vegemite-munching Aussies throughout the 2009 Ashes. Click here to download the single, and here to view the video, and show the England lads your support this Summer!

Phones 4u Girls

Splendid got men barred from Phones 4u stores for a special 'Girls Only Day' to launch the new Pink Sony Ericsson C905, the must-have style accessory for girls. An unexpected visitor, in the shape of John Prescott, was swiftly turned away!

Cornetto ice cream fight

Splendid goes behind the scenes of DJ Goodwill’s music video for his track “I Scream” produced exclusively for Streets Cornetto as part of their promotion to freeze 10,000 MP3 players inside special cones.

Talisker Tales

Splendid gives Australian sailing enthusiasts the chance to gather over a dram of whisky at the Talisker Tales, an intimate evening with world renowned yachtsman, Pete Goss, who shared incredible tales of the high sea, including his most recent adventure – sailing from Cornwall to Melbourne to recreate a journey made by his Cornish ancestors 154 years ago.

Johnnie Walker - Local to Lords

Splendid enlists the help of Australian International cricketers Mike Hussey and Shane Watson for Local to Lord’s – a search by Johnnie Walker for two people to take cricket around the world in 80 days and onto the Ashes series in London.

Smirnoff Mule Lounge

Splendid steps back in time to a 1940s Hollywood lounge bar to celebrate the iconic Smirnoff Mule, with the help of a legendary British DJ Russ Dewbury.

LA Fitness Boot Camp

Splendid launches the LA Fitness new year Boot Camp workout with Celebrity Fit Club trainer Harvey Walden, and stages a special session for soap star Gemma Bissex, to get her in shape for her Dancing on Ice TV debut

Jose Cuervo Platino - A Small World party

Splendid orchestrates a tasting of ultra premium Jose Cuervo Platino at the exclusive Maddox Club for members of elite social networking site A Small World

Smirnoff Black & GQ

Splendid works with GQ magazine to produce ‘The Smirnoff Black Book’ - a monthly advertorial series featuring essential lifestyle and grooming tips for the modern gentleman

Smirnoff Black Boutique Barbers

Splendid launches Smirnoff Black Boutique Barbers with Hugo Boss: an innovative in-store service that offers the ‘modern gentleman’ a premium smooth shave followed by a distinctively smooth Smirnoff Black cocktail.

Jose Cuervo Platino Tequila

Splendid launches the world's best tasting silver tequila at the opening of Mayfair's most exclusive private members club, Jalouse, with attendance by a host of London’s elite including Paris Hilton, Nikki Haslam and Ronan Keating.

Xtra Factor: Simon Cowell Loves Marmite

Splendid gets Simon Cowell to reveal his love for Marmite live on Xtra Factor.

Smirnoff Flavours Vodka

Splendid launches Smirnoff Lime and Smirnoff Green Apple in Bristol by commissioning world famous ice sculptor Duncan Hamilton to recreate the iconic Clifton Suspension bridge in ice using over 300 apples and limes.

Silent Disco LIVE with Fun Lovin' Criminals

Splendid and Smirnoff launch innovative nightlife concept Silent Disco LIVE, with Fun Lovin’ Criminals becoming the first band to play a live set through headphones to a packed crowd at KOKO in Camden.

Miller Music USA

Splendid organises a four-day music experience in Seattle, including VIP hospitality at Bumbershoot music and arts festival, for Miller Genuine Draft competition winners and media from seven European countries.

Johnnie Walker TV commercial

Splendid puts top Australian cricketers Shane Watson, Stuart Clarke and Michael Hussey (aka ‘Mr Cricket’) through the paces on the set of Johnnie Walker’s latest TV commercial at Brisbane’s iconic Gabba cricket ground.

Suzanne Goes to the Games

The Beijing Olympics Broadcast Committee recruits Splendid’s own Suzanne Scrimgour to look after 200 commentators and TV crew during the Opening Ceremony and manage crew at the tennis venue of the 2008 Olympic Games in Beijing. 

[yellow tail] Vinyl Bar

Splendid amplifies the [yellow tail] Vinyl Bar, which rocks and jazzes the Good Food & Wine Shows by matching music genres to wine varietals

Smirnoff Black Screenings

Splendid launches Smirnoff Black Screenings and brings old Hollywood glamour to Chelsea, kicking off with a screening of Casablanca

FlashDrumming for Fair Trade

Splendid draws crowds on the South Bank with London's first-ever flash drumming event for Liberation Nuts (www.chooseliberation.com)

Quintessentially

Splendid creates a media frenzy around the Australian trip of Quintessentially co-founder Ben Elliot

Splendid Launches Make A Tape

Splendid celebrates its passion for music with the launch of makeatape.com, weekly online mixtape sessions submitted by the public.

Smirnoff Experience Paris

Splendid manages media at the Smirnoff Experience Paris event, where a once-only collaboration between Mark Ronson and Duran Duran is the highlight

Big Yellow

Splendid and Oz Clarke launch the UK's first wine self-storage facility at Big Yellow's flagship store in Fulham

Smirnoff Experience Secret Party 2008

Splendid uses eye-catching ambient media to drive traffic to www.thewayin.com.au, a treasure hunt for tickets to the biggest free party in Australia

Big Pond 'Dung' Game Launch in Sydney

Splendid brings World Square in Sydney to a standstill with 'Dung'-themed lawn bowls for the launch of the new game for mobile and PC from Big Pond

Bulleit Sessions

Splendid promotes the first in a series of live music events for Bulleit Bourbon, which highlight the influence of original artists on contemporary music

The Smirnoff Experience Microfestival

Splendid turns the tables on music festivals, giving aspiring DJs their shot at 15 minutes of fame at the Smirnoff Experience Microfestival

Guinness St Patrick's Day

A media relations campaign to leverage Guinness St Patrick’s Day activities and promote the Guinness.mobi pub finder

Lovers' Marmite

Smirnoff Ten in Australia

Splendid welcomes the ‘Smirnoff Ten’ international nightlife experts to Australia to sample and review the best in Ozzie bar and club culture

Guinness Domino Phenomenon

Splendid helps Guinness to create a nationwide domino shortage in the run up to Christmas

Smirnoff Electric Cabaret

Splendid heralds the triumphant return of Smirnoff Electric Cabaret to London’s Koko with a celebration of the best in original entertainment 

Bluewater Santa Boot Camp

Splendid creates a Father Christmas fitness programme for Bluewater Shopping Centre, to set a healthy example to children

Guinness Advertising Amplification

Splendid builds the hype to launch ‘Tipping Point’ the latest Guinness epic created by AMV

Bluewater Christmas Brand Experience

Giant installations prove that ‘Bluewater Has Christmas All Wrapped Up'

Paddington Bear Tries Marmite

Paddington Bear tries Marmite and Splendid manages a nationwide debate: has the teddy legend sold out?  

Smirnoff Electric Cabaret

Our national campaign for Smirnoff showcases the most mixed-up and original entertainment in nightlife

London Fashion Week

Splendid promotes geek chic at London Fashion Week, as Geek Squad enables fabulous technology for fashionistas

Guinness Marmite

Splendid spreads the love as two iconic brands join together in a sandwich made in heaven

Boots Change One Thing

Splendid engages Natasha Hamilton to lead the Boots campaign to help smokers kick the habit

Rexona

Splendid commissions research for Rexona to highlight the accelerating pace of modern European women’s lifestyles

Lawn Tennis Association

Working with stars as diverse as Peter Crouch and Goldie Lookin' Chain, Splendid helps the LTA to inspire a new generation of British talent

Marmart

With toast as the canvas, Splendid challenges the nation to create art using the spread we either love or hate

Smirnoff Purification

Splendid takes its Smirnoff Purification Installation on a tour of British seaside towns to make seawater fit to drink 

Yahoo! DJ Centenary

After 100 years of spinning the platters that matter, a Splendid campaign wishes happy birthday Mr. DJ!

Peperami Fanimal

England flop at the World Cup (again) and Splendid leads the nation's ranting with Peperami Fanimal

Making money with Marmite

 Splendid enlisted the help of top collectibles expert Jamie Breese to share his tips about making cash from collectables and how it might be wise to keep a jar of limited edition Marston’s Pedigree Marmite in a safe place for future profits cash