The power of influence
Too often content and communications are created with the luxury of a media budget safety net, with no regard given for whether the idea has the power to start genuine real world conversations. We believe the Public Relations industry has forgotten its real purpose; relating to the public.
Traditional media simply isn’t consumed by pockets of the population, and what is often has little influence on them or their decisions. We understand how and where the public want to be communicated with, and, most importantly, by whom.
Splendid connects brands with individuals and collectives that share attitudes, lifestyles and interests. We use a unique combination of 10 years influencer marketing experience, conversation analysis and influencer network tracking to identify, engage and build long term, authentic relationships.
To find out more about how we leverage influencers to build connections to your brand, contact us here