Splendid Communications partnered with Sensation to announce the arrival of the world’s biggest dance event in the US for the first time.
After a quick turnaround from brief to activation, the Splendid team made the announcement targeting print & online media, influencers and social media advocates, achieving widespread coverage including Mixmag and Billboard.
Taking place at the Barclays Center in Brooklyn New York on Friday 26th and Saturday 27th of October, Sensation will present the show ‘Innerspace’, which takes the audience on a spiritual journey, all united and dressed in white.